It’s been quite some time since we’ve seen a marketing powerhouse behind an athlete comparable to the likes of what we’ve seen Adidas put forth for their superstar Anthony Edwards.

The “Levii’s Jeans” singer and the denim purveyors first teamed up for a 2024 ad, in which Beyoncé stripped down to her underwear in a re-make of a classic Levi’s commercial. Now ...

She has signed an NIL deal with Adidas and has appeared in a new commercial for the sports apparel brand alongside former NBA All-Star Gilbert Arenas. In the new ad, Smith "showed" Arenas what ...

Yoncé first collaborated with Levi’s back in September 2024, appearing in another short clip set in a laundromat, which recreates the brand’s 1985 “Launderette” commercial. Queen Bey is a ...

The adidas AE 1 (and its low-top version) has been a massive success among basketball fans and players. The only thing that can outshine Edwards' first signature sneaker has been its incredible ...